B2B Sales Skills: Sales Training for Beginners with AI Labs

Name: B2B Sales Skills: Sales Training for Beginners with AI Labs
Rating: 4.4 (284 reviews)

You are in sales now, what do you do? Master essential B2B sales skills, method, and mindset using native AI role-play

Created byRodrigo Seruya Cabral

Last updated 10/2026

English

English [Auto],

What you'll learn

Master core sales skills, simple communication frameworks, and practical habits to start your sales career with complete confidence.
Execute natural discovery conversations that help prospective buyers open up about their biggest day-to-day problems.
Develop a strong, resilient mindset to bounce back from rejection, stay motivated, and build momentum in your new role.
Eliminate pushy sales words from your speech to build instant trust and keep conversations feeling relaxed and natural.
Practice handling tough questions and price pushback in realistic voice calls (Includes Native AI Practice Role Plays).
Identify who really holds decision-making power inside a company and turn internal contacts into supportive allies.
Apply proven communication skills across SaaS, Cybersecurity, Financial Services, Industrial Automation, and Consulting.

Course content

5 sections • 28 lectures • 2h 29m total length

Your first time in Sales. The 3-step formula to jumpstart your career in Sales5:45
If you are here to grow professionally, download the Manager’s Tracker of this first lecture, so you can prove your ROI to your leadership team from day one
AI LABS - Strategic Upgrades: The Accelerator Integration0:47
[AI LAB] The AI Revolution in Sales2:37
A professional salesperson relies on a strong foundation. This next lecture shows how the AI revolution acts as your digital scalpel, removing tedious administrative work so you can focus on the human side of the deal.
Don't forget to download the pdf attached!
[AI LAB] Your Future in an AI-Powered World4:17
A professional must understand the landscape of tomorrow. This session explores how AI handles repetitive tasks while you focus on building genuine human connections and strategy.
About me6:34
Rodrigo Saluja outlines proven sales concepts, emphasizes learning through applying and practicing daily, and shows how mastering client questions and product knowledge drives quick wins in sales.
The AI-Researched First Call: Disarming the Defensive SaaS Buyer
The AI-Era Sales Baseline & Human Edge Audit

Learn. Apply. Practice.6:51
Learn effectively, apply, and practice essential sales skills to boost on-the-job performance, visualize benefits, and refresh your knowledge through deliberate repetition.
Why is it so important to PREPARE?6:39
Prepare and practice your responses to client questions and objections to improve listening, confidence, and persuasive timing, turning every sales meeting into a deliberate, growth-focused opportunity.
It starts with YOU7:11
Address fears and anxieties that block your sales actions. Start with yourself to build knowledge, stay focused, and become more persuasive in daily sales activities.
[AI LABS] Strategic Upgrades: The Right Method0:30
[AI LAB] Your Human Edge: Skills AI Can't Touch.5:11
[AI LAB] Using LLMs for Accelerated Learning4:28
To 'Learn, Apply, and Practice' effectively, you need speed. This session uses the 80/20 principle to show you how to master complex sales topics and product knowledge 5x faster.
Handling Buyer Indifference: Turning a "No thanks." into Active Interest
Turning a "No thanks." e-mail into Active Interest
Emotional Control Under Pressure: Mastering High-Stakes Price Objections with SPR
Have you really mastered THE RIGHT METHOD to learn sales skills?

How can Sales bring you down?3:25
Be alert to signs of motivation in sales, including fear, anxieties, and frustration that can lead to depression. Renew motivation by reviewing your sources of motivation and practicing self awareness.
Motivators7:38
Discover six sales motivators: money, security, achievement, recognition, acceptance, and self-acceptance, and how they drive performance, energy, and focus for beginner sales professionals.
Resisting Peer Pressure: Standing Firm in Commercial Mastery
Demotivators - Part 18:42
Examine three sales demotivators, fear of losing security, fear of failure, and self-doubt, and use visualization and preparation to build confidence, commitment, and strive for top performance over average results.
Demotivators - Part 26:59
Confront fear of change by trying new sales techniques, telling others you’re experimenting, and embracing learning; take charge of change to generate more leads, meetings, and closed sales.
Learn to like it when people say NO to you4:47
Reframe rejection as a path to success by valuing each 'no' as earned income, and apply a contact-to-sale ratio to drive consistent outreach.
Update your attitude towards rejection7:12
Learn five attitudes toward rejection that turn setbacks into learning opportunities, using humor, skill development, and a numbers-focused mindset to improve sales.
The High-Stakes Cold Call Rejection Challenge
How much money do you make for each "No" you get?

Selling to the right people5:54
Identify real decision influencers inside a company, build alliances with key employees, respect purchasing procedures, and trigger emotions while aligning allies to help present to the manager.
Winning Over Your Influencer: Turn Them into an Ally
The logic in sales: trigger EMOTION11:42
Emphasize that emotion drives sales, not logic; trigger positive emotions by aligning with the buyer's self-image and asking questions that reveal needs, leading to the best solution.
[AI LABS] Strategic Upgrades: The Right Mood and Emotional Logic0:36
[AI LAB] Prompting for Creative and Strategic Thinking6:36
The best way to 'trigger EMOTION' is to understand a client's fundamental purpose, their 'WHY'. This advanced AI framework helps you analyze why a business matters beyond just its function.
[AI LAB] Using AI to Uncover Hidden Insights About Your Ideal Customers3:03
To trigger emotion, you must find the hidden patterns in what your customers truly value. Use this AI technique to look past the surface and find the real motivators.
Creating positive images4:54
Discover how every word creates ownership images and aligns client and company benefits, tapping ambition and cost reduction, while avoiding rejection words and staying professional.
When you’re out there, ADAPT yourself6:44
Adapt your sales presentation to the client’s style by reading their personality with disc. Match tone and detail, speak to the right people, and create the right climate for selling.
Stop using rejection words in your speech7:14
Replace negative words with positive terms like total investment, initial investment, and monthly investment to emphasize value in price discussions, avoiding price list, upfront payment, and contract.
From Logic to Emotion: Winning Over Your Potential Clients
[AI LAB] Keeping It Real: Maintaining Authenticity in AI-Generated Content4:27

[AI LAB] The Future of AI-Powered Sales and Business Development2:20
Putting all of it together. Taking the next step.6:23
You have completed the course, but the sale is not over. The final person you need to 'sell' is yourself—specifically, to your own leadership.
Go to the resources for this final lecture and download the Manager’s Competency Tracker one last time. This is no longer a plan for the future; it is now your Evidence of Success.
Your final mission is this: Schedule a 15-minute meeting with your manager this week. Do not just tell them you finished the course; show them the data. Use the tracker to walk them through your new 'Value per Contact' ratio, your cleaned-up 'Partner Vocabulary,' and how you are now adapting to different DISC styles in your pipeline.
When you show a manager that you have turned their investment in this course into a measurable improvement in your professional behavior, you aren't just a salesperson anymore. You are a High-Value Asset.
Thank you for your trust. Now, go out there, use your new mindset, and go get those results. The installation of your new sales career begins today.

Requirements

No prior sales experience required—specifically designed for career switchers, new SDRs/AEs, and professionals entering B2B sales for the first time.
An open mind, a willingness to practice conversational scenarios, and a desire to build genuine commercial confidence.
A computer or smartphone with internet access to view video modules and participate in interactive AI role-play simulators.

Description

Stepping into a sales role for the first time can feel overwhelming. Knowing what to say when a potential customer stays silent, pushes back on price, or says "no thanks" requires practice, not just watching videos.

Succeeding in sales isn't about having a flashy personality or a "natural gift." It comes down to three straightforward pieces: The Right Method, The Right Mindset, and The Right Mood. This course gives you a plain-English, step-by-step guide to navigate your very first sales conversations with calm confidence.

You will learn how to prepare for your calls, turn cold responses into friendly interest, handle bad days without losing motivation, get comfortable with hearing "no," and drop awkward jargon that makes buyers uncomfortable.

Practice Live in Native AI Role-Plays

Instead of just taking notes on theory, you will practice real conversations in a safe environment with AI-powered audio simulators:

Disarm Hesitant Buyers: Practice starting conversations smoothly with cautious, busy managers.
Turn "No Thanks" Into Interest: Learn how to respond when someone tries to brush you off over email or phone.
Handle Price Pushback: Keep your cool when a customer says your price is too high.
Win Over Supportive Allies: Learn how to build strong relationships with people inside the buyer's team.

Built for Real-World Workplaces

Whether you work in software, finance, industrial equipment, or professional consulting, these core skills work everywhere. You get practical checklists, active practice, and real examples you can put to work on your job today.

Stop worrying about what to say on your next call.

Step into a simple, proven system that builds genuine confidence and helps you kickstart a successful sales career.

Who this course is for:

Beginners, new reps, and early-career SDRs/AEs asking: "I'm in sales now—what should I do first?"
Professionals who recently transitioned into a commercial role without receiving formal sales onboarding or structured methodology training.
Technical founders, engineers, consultants, and freelancers who need to sell complex services persuasively without sounding salesy.
Account Managers and Customer Success representatives expanding into quota-bearing consultative sales and contract renewal roles.

B2B Sales Skills: Sales Training for Beginners with AI Labs

What you'll learn

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Course content

Introduction6 lectures • 20min

The Right Method8 lectures • 31min

The Right Mindset8 lectures • 39min

The Right Mood: 5 Principles in Selling11 lectures • 51min

Putting all of it together2 lectures • 9min

Requirements

Description

Who this course is for: